Marshmallow Peeps® Fun Facts

Due to demand, Just Born now produces more than one billion individual Marshmallow Peeps a year covering all of its holiday seasons.

In 1953, it took 27 hours to create one Marshmallow Peep. Today, it takes six minutes.

During their early years, Marshmallow Peeps were squeezed one at a time out of a pastry tube and the eyes were painted on by hand. Now, technology can create 3,800 Peeps eyes per minute.

As many as 4.2 million Marshmallow Peeps, Bunnies, and other shapes are made each day at Just Born’s Bethlehem, Pennsylvania factory.

Last Easter, more than 700 million Marshmallow Peeps and Bunnies were consumed by men, women, and children throughout the United States.

Strange things people like to do with Marshmallow Peeps: eat them stale, microwave them, freeze them, roast them, and use them as a pizza topping.

Marshmallow Peeps and Bunnies come in five colors and received new packaging in 2000.
Yellow Peeps are the most popular, followed by pink, lavender, blue, and white.

Each Peep has 32 calories (160 calories per five-chick serving) and 0 fat grams.

Each year Just Born receives thousands of letters, e-mails, and phone calls from consumers acknowledging their passion for Peeps.